School Children Take Part in World Wide Relay Welcome Parade Sponsored by The Daily Mile

HUNDREDS OF SCHOOL CHILDREN TAKE PART IN WORLD WIDE RELAY WELCOME PARADE, SPONSORED BY THE DAILY MILE, AS PART OF OREGON22 WORLD ATHLETICS CHAMPIONSHIPS OPENING CEREMONY

  • The World Wide Relay Welcome Parade sponsored by The Daily Mile, yesterday celebrated the start of the Oregon22 World Athletics Championships with a parade of over 200 children, representing over half a million children taking part in The Daily Mile, supported by INEOS, in the U.S.
  • Oregon22 began yesterday and the Daily Mile sponsored parade was part of the opening ceremony that took place in the Championship stadium, Hayward Field, which is located at the University of Oregon.
  • Governor of Oregon Kate Brown and President of World Athletics Seb Coe took part in the parade and completed their Daily Mile alongside the children.
  • The parade marked the conclusion of the World Wide Relay and the opening of Oregon22 – of which The Daily Mile is also a sponsor, as the Official School Education Fitness Program Supporter.
  • Over 548,000 children in 1,174 schools across the U.S. have now joined The Daily Mile.
  • The Daily Mile, supported by INEOS, is a transformative initiative where children run, jog, roll or walk for fifteen minutes every day, improving the health, happiness and wellbeing of millions of children.
  • Elaine Wyllie, Founder of The Daily Mile, said: “We want to get 10 million children around the world doing The Daily Mile by 2032, so we are absolutely delighted to celebrate the World Wide Welcome Parade at the opening ceremony of the World Athletics Championships today and showcase the positive benefits that The Daily Mile has on children’s physical, mental and social health.”

 

The Daily Mile, supported by INEOS, yesterday celebrated the opening of the Oregon22 World Athletics Championships with the World Wide Relay Welcome Parade, of which The Daily Mile is a sponsor. Oregon22 started yesterday and the parade of over 200 elementary school children was an important part of the opening ceremony and took place at the Championship stadium, Hayward Field which is part of the University of Oregon.

Governor of Oregon Kate Brown and President of World Athletics Seb Coe took part in the parade and completed their Daily Mile alongside the children in the stadium. 3,000 visitors from local schools were also in attendance in the huge crowd of onlookers.

Children came from local elementary schools that signed up for the World Wide Relay and marched around the Oregon22 stadium in branded The Daily Mile t-shirts carrying flags of the Member Federations with whom they were matched.

The parade marked the conclusion of the World Wide Relay, of which The Daily Mile is a sponsor, and celebrated the Oregon22 opening ceremony.

 

The Daily Mile is the Official School Education Fitness Program Supporter of the World Athletics Championships Oregon22.

More than 1,170 elementary schools (548,000 children) across the U.S. have now joined the program. As of today, over 3 million children across 14,000 schools in 87 countries globally are now running The Daily Mile, with the initiative gaining momentum across the U.S. as more and more schools are signing up every day.

The Daily Mile’s partnership with Oregon22 aims to increase awareness of the program in schools – a transformative, free initiative where children run, jog, roll or walk for fifteen minutes every day, in which time, most people will average a mile or more – and encourage elementary schools in Oregon, America and the rest of the world to take part.

The initiative believes there is more to be done if we are to provide the opportunity of good health and well-being to all children, wherever they are in the world, and its aim is to significantly increase the number of children that are able to enjoy The Daily Mile. Partnering with Oregon22, it aims to have a lasting effect on the physical, mental and social wellbeing of America’s school kids.

Elaine Wyllie, Founder of The Daily Mile, said: “We want to get 10 million children around the world doing The Daily Mile by 2032, so we are absolutely delighted to celebrate the opening ceremony of the World Athletics Championships today and showcase the positive benefits that The Daily Mile has on children’s physical, mental and social health.”

“We’d like to thank the children, teachers, schools and partners we are working with who champion our ideals and support our ambition to see every child enjoy the benefits of The Daily Mile.”

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Media Contacts

Andrew McLachlan andrew@mediazoo.tv 447931377162

Eve Debbage eve.debbage@mediazoo.tv 447713336937

Program contacts

 

John Mayock                           John.Mayock@ineos.com                   447702777038

Kathryn Shuler                        Kathryn.Shuler@ineos.com                012815356634

Sara Cassells                           Sara.Cassells@ineos.com                   012815354361

 

Media Resources

Notes to Editors

The Daily Mile was first developed by Elaine Wyllie MBE when she was Headteacher of St Ninian’s Primary School in Stirling, Scotland in February 2012. Since 2016, The Daily Mile Foundation has been supported by global chemical company INEOS, which has enabled the free initiative to grow globally helping millions of kids to get active every day.

The initiative is simple – but can be transformational to children’s health and wellbeing. It involves classes heading outside to jog or run around the school grounds for 15-minutes every day, at whatever pace suits the child best. It gets children active with their friends and teachers and refreshed for further learning. The Daily Mile is free, fun and fits in the school day easily.

Though named “The Daily Mile” (as children tend to average running a mile in the 15-minutes), the distance isn’t compulsory, and the ethos of the scheme is of inclusivity, enjoyment, and self-improvement over time. The Daily Mile is intended to help all children, no matter their age, ability or personal circumstances, enjoy getting active every day – getting fitter and healthier now, but also developing healthy habits for a lifetime.

Watch The Daily Mile campaign video here.